Roopa Sharma is a seasoned marketing professional with over 14 years of experience driving high-impact campaigns for some of the world's leading entertainment and tech brands, including Amazon, Disney+, Netflix, and Viacom. With a deep passion for bridging the gap between brands and their consumers, Roopa thrives in dynamic, creative environments where collaboration and innovation are at the forefront.
As a pivotal member of the core team that launched Netflix in the APAC region in 2016, Roopa was instrumental in shaping the brand’s local marketing strategy and driving its unprecedented growth across Asia. Her leadership in business like Netflix and Disney+ has contributed to some of the most successful and culturally resonant campaigns in the industry, including the launch of product features like the mobile only plan, iconic Marvel IPs like Guardians of the Galaxy, Wanda Vision, Loki, Iron Fist and The Defenders, as well as global sensations like the Indian Premiere League, The ICC World Cup, Sacred Games, Stranger Things, Narcos, House of Cards, and over 30 original series and films.
Roopa’s expertise extends beyond streaming, having played a central role in the MTV digital revolution, where she led editorial and publishing teams to transform the brand’s digital presence.
Today, as the Director of Marketing at Audible, she is focused on expanding the spoken word category, enabling millions of listeners to access the best stories, educational content, and discovery opportunities from around the world.