FUTR ASIA

FUTR Asia is a one-day powerhouse gathering that brings together visionary leaders from brands, retailers, agencies, and technology disruptors in APAC.

It’s where the future of retail, marketing, and commerce takes shape—powered by a vibrant community of innovators, creators, and change-makers.

A NEW edition of FUTR Asia is here!

This year, FUTR Asia will be co-located with APTEXPO 2025, giving attendees more opportunities than ever before — from expanded exhibition access to richer insights and connections that extend beyond the summit floor.

Attendees
500+
attendees
Business meetings
70+
1-2-1 business
meetings
Speakers
60+
speakers
Partners
20+
partners

Curated 1-to-1

Business Matching

We don’t leave connections to chance — we make them happen.

At FUTR, our curated 1-to-1 business meetings are at the heart of what we do. We connect solution providers directly with senior decision-makers from leading retailers and brands — enabling targeted, high-value conversations that drive real business outcomes.

Our team works closely with sponsors to understand their ideal customer profile (ICP) and facilitates personalised, pre-scheduled meetings that align with your business goals.

These tailored engagements ensure you’re speaking to the right people — turning conversations into opportunities, and opportunities into partnerships.

Thrilled to be joining industry leaders and attendees at FUTR and to see another great selection of topics and panels.

– English Heritage

I’m really looking forward to joining FUTR to share experiences and knowledge with key industry leaders.

– CTO, Marie Curie

It was my third year attending FUTR Europe and it didn’t disappoint!

– Head of Paid Search, Bring Digital

Uncertainty and change continue to be the only certainties in retail and ecommerce – FUTR offers an excellent opportunity to explore the future together.

– Group Digital Director, Blackwell’s Booksellers

FUTR is an interesting place to be because you always learn something by listening to other businesses, particularly an enthusiastic startup… One of the things that I think is definitely true in the digital world is you can steal ideas from anybody!

– CEO, Dominos

It was a brilliant summit where industry leaders converged for a day of fresh thinking and innovative discussions, delving into the ever-evolving landscape of retail, marketing, and commerce.

– CEO, NearSt

From engaging panel discussions to insightful keynotes, every moment was filled with inspiration and knowledge. It was amazing being in the presence of industry leaders and experts, exchanging ideas and experiences that will shape the future.

– Business Development, Kantar

2025 Agenda

2025 Agenda - FUTR Asia
FRIDAY | 21 NOVEMBER 2025
Sands Expo and Convention Centre, Level 1 – Hall B & C
9:15AM

Welcome Address

Welcome Address by FUTR Group

9:20AM

Leveraging AI to Meet the Modern Day Shopper: Insights from Google’s Retail Consumer Behavior Research

  • What today’s modern shopper journey looks like
  • How AI is transforming the shopping journey for consumers
  • What retailers can do to stay ahead of the shifting consumer trends and behaviours
Geraldine (Geia) Lopez, Head of Data, Insights, and International Growth, Google
Daan Suijlen, Senior Industry Manager, Omnichannel Retail – Asia Pacific, Google
9:40AM

Digital Acceleration & E-Commerce: Redefining Regional Strategy

  • Explore how Asia’s digital transformation is outpacing global averages, driving new consumer behaviors and business models
  • Highlight the interplay between emerging and mature markets: how local innovations are influencing global strategies, and vice versa
  • Leveraging e-commerce platforms and digital tools to reach diverse consumer segments
Sanjib Bose
Regional Director of Strategy & Digital Commerce, Asia & General Manager Philippines
Mars Wrigley Asia

2025 speakers

ASEEM PURI

Chief Executive Officer
Unilever International

Christopher Daguimol

Strategy Office Director
ZALORA Group

Iz-Lynn Chan

Chief Executive Officer
BHG Reit

MELODY LI

Senior Vice President of
Global Business Development
Dentsu Sports International

Nikolaus Ong

COO of Comoclub,
a COMO Group CO

Leonard Cheong

Chief Executive Officer
Finix

Event Highlights

Hear it directly from the FUTR Community

2025 Partners

Gold PARTNERS

Braze
Braze
Braze

Silver PARTNERS

Braze
Braze
Braze
Braze

BRONZE PARTNERS

Braze
Braze
Braze
Braze

AI Experience partner

Braze

AI Experience partner

Braze

hotel partner

Braze

media partner

Braze

official snacking partner

Braze

Onsite Operation Solutions Partner

Braze

Sustainability Design Partner

Braze

TRADE ASSOCIATIONS

Braze
Braze
Braze

What You Can Expect

at FUTR Asia 2025

Watch the FUTR Asia 2024 highlights
Experience the energy, insights, and connections that define FUTR

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