Wizz Selvey, Founder & CEO, WIZZ&CO

Michelle Olley, Podcast Host, Editor & Producer, JOURNEY TO NUTOPIA

James Hirst, Founder & CEO, THE INTELLIGENT BRIEF

20 MINS PRESENTATION

Jason Forbes, Chief Consumer Officer, STRAUMANN GROUP

Coty is all about celebrating fragrance, skincare & color cosmetics products. Since 1904, it has cultivated a unique savoir-faire and a drive for excellence. With 11,000+ employees, products in 150 countries & 5+ billion in revenue, the size of customer touch points is vast. So what could be gained if you turned just a percentage of that community into brand advocates? To share your messaging for you? To sell for you? To become your tribe. Coty, Vice President of Global Media, Communications & Performance Nicolas Comestaz breaks down all.

20 MINS PRESENTATION

Nicolas Comestaz, Vice President – Global Media, COTY

Having worked in brand marketing for 20 years and experience innovation for 6, Marni Allen knows a thing or two about future gazing. Leading the Consumer Healthcare Futures team at the global healthcare and retail giant Walgreen Boots Alliance, her overall focus is putting the consumer at the center of everything. Implementing innovation and partnerships to design products and experiences to help people achieve their health and wellbeing goals. Do not miss this session as she looks into her crystal ball to reveal breakthrough innovations & strategies brands should be taking account of in order to create deep, meaningful and engaged consumer experiences.

20 MINS PRESENTATION

Marni Allen, Director – Consumer Healthcare Futures, WALGREENS BOOTS ALLIANCE

20 MINS PRESENTATION

Tony Parker, Director of Sales, FORTER

An insight into how effective digital creative can drive campaign performance uplift, as the new optimisation opportunity for brands.

20 MINS PRESENTATION

Oli Marlow-Thomas, Founder, AD-LIB.IO

Passenger is set to be 10 this year. Rooted in nature, connection and wellbeing, the booming growth of this responsible clothing brand, however, has happened in the last few years when focus shifted to direct-to-consumer. From £0.5M in 2019 to £11M in 2021, they are aiming to almost treble in size in 2022. How did they navigate this huge growth in only a few years, with such a small team? Were there scalability challenges? And what are the future priorities for one of Shopify’s fastest growing apparel brands.

20 MINS FIRESIDE CHAT

Hannah Rowlands, Merchant Success Manager, SHOPIFY

Jon Lane, CEO, PASSENGER CLOTHING

With Covid-19 ripping up the retail rulebook, shopper experience & technology will play a key role in the next decade to determine who wins to become truly customer centric. Seamless omnichannel, digital and customer designed experiences, will help to connect in new ways. Join this panel of masterminds to help transform your company’s underlying functions, future strategy and structures to achieve retail goals.

40 MINS PANEL

Kristof Van Beveren, General Manager – UK, GETIR

Mark Sims, Head of Future Shop, JOHN LEWIS

Alexander Berend, CEO, ZYLER

Louisa Nicholls, Industry Leader & Advisor (former John Lewis & M&Co CCO)

MODERATOR

Paul Armstrong, Contributor, FORBES, Founder, HERE/FORTH

With everyone on the move it is no surprise that our mobile devices have not only become indispensable in our ways of communication, but also pertinent for brands ways of connecting with consumers, marketing, and ecommerce strategies. More than 3.96 billion people use social media worldwide, and as this number grows so does the significance of social commerce marketing & the need to capture attention. Mix this with the huge rise of streaming consumption seen in the new normal, getting attention is no small task. With so many people at marketeers fingertips, how can you drive better campaign based decisions? Data and analytics role whilst complimenting creativity? Join to find out!

40 MINS PANEL

Robbie McCawley, Director – Global Marketing Strategy, ELECTRONIC ARTS

Robyn Blake, Head of Digital Marketing,
VICTORIA BECKHAM

Lucy Hutchinson, Global Marketing Transformation Accelerator, MARS

Kelsey Page, Global Media & Advocacy Director, L’OREAL

MODERATOR

Amy Wright, Director of Client Strategy & Co-Host of Advertisers Watching Ads, AUTOMATED CREATIVE

The continued rise of marketplaces & online seems to have no limits, especially with consumer preferences changing over this last year. Companies have had to navigate the rise of online shoppers to enable their platforms to grow & deliver with many changes along the way. From cross border customers to keeping them satisfied with delivery times and innovations in platform display to multi-payment options, FUTR dives headfirst into the world of marketplaces & next level e-commerce technology.

40 MINS PANEL

Chris Bull, CTO, STITCHED

Jina Kwon, Country Manager – UK, ANKORSTORE

Constanze Freienstein, Managing Director – Europe, LANDS END

Sam Bevan, Director of Emerging EMEA, SNAP

MODERATOR

Anna Flockett, Editor, STARTUPS MAGAZINE

FLOWERBX the luxury online flower delivery service, has seen its revenues double every year since its humble beginnings in 2015 and during covid saw a 700% YoY increase. The company is continuing to expand its business now operating in 24 countries across Europe and saw it enter the lucrative US market in 2019. With sustainability at the top of its agenda, one of its USP’s is picking and delivering flowers on the same day of ordering. Thus helping to reduce waste and give the freshest flowers possible to its customers. Founded by Tom Ford veteran Whitney Bromberg Hawkings @40, we sit down to discuss everything from changing business models to fundraising, planning for growth and quality control.

20 MINS FIRESIDE CHAT

Whitney Hawkings, CEO & Founder, FLOWERBX

MODERATOR

Rani Francois-Marie Saad, Lecturer, Executive & Learning Coach, INSEAD

As one of the largest and well known luxury retailers on earth, LVMH and its multitude of brands including Dior, Givenchy & Fendi, needs little introduction. With 10,000 physical stores and millions of consumer touch points within its portfolio, the data handling, analysis and transformation sits with its centre of excellence team headed by the Global Chief Data Officer, Anca Marola. Joining FUTR to give an exclusive insight into LVMH’s inner workings, Anca will depict how she interprets data insights from across all brands in order to improve multichannel business strategy, product choices, design, marketing & customer experiences.

20 MINS PRESENTATION

Anca Marola, Global Chief Data Officer, LVMH

With 28,000 employees & 100+ brands covering sparkling drinks to coffee, Coca Cola HBC European operation in terms of company size, footprint and distribution is top of the scale. So how do larger companies stay relevant and nimble in todays world especially amongst next-gen consumers? One major element is social media. Duarte Garrido will reveal practical tips, real life case studies and all he knows about campaigns built on trust & knowing values trump purpose. And that is just for starters, he will also be covering trends around mobile, voice, livestream and social commerce.

20 MINS PRESENTATION

Duarte Garrido, Group Head of Social Media,
COCA COLA HBC

The fragmented tech and data ecosystem are challenging to drive value from. Disparate systems and data sources must be harmonised to eliminate silos – or risk missing out on critical intelligence about their customers and operations. Join this session to learn: How to make the most of an ever-growing data pool spanning the entire organisation. What are the blind spots that hinder an efficient data strategy and the creation of a truly holistic view of customers. How to bring disparate parts of businesses together to optimise the value of your data.

20 MINS PRESENTATION

Neill Brookman, General Manager EMEA & India,  TREASURE DATA

The world of analytics has been turned on its head with the impending removal of cookies, GA’s uncompliant ruling and the rise of GA4. So how do these challenges impact data accuracy? And does AI hold the key to unlocking the true value in your analytics?

Join QueryClick CEO, Chris Liversidge, as he discusses:

• How to test and measure the accuracy of your analytics
• The implications of inaccurate analytics data for marketers
• How to use AI to unlock value within your analytics

20 MINS PRESENTATION

Chris Liversidge, Founder & CEO, QUERYCLICK

Customers today want personal advisors, not advertisers. What’s more, the pressure for brands to create relationships that stick from day 1 has never been higher — especially with consumer spending potentially on the downturn. In this session Marie-Claude Léveillé, Director of Partnerships at Heyday by Hootsuite, sits down with Louis Thompson, Chief Marketing Director at Eastside Co, to give brands a fail-proof recipe for turning today’s demanding consumer into a lifelong evangelist, even in the trickiest of times.

20 MINS PRESENTATION

Marie-Claude Léveillé, Director of Partnerships, HEYDAY by HOOTSUITE

Louis Thompson, Chief Marketing Director, EASTSIDE CO

Trust, the final frontier. Well that’s certainly true today in a world full of fake news and misinformation that consumers are finding it even more difficult to trust. So how can you build a truly customer centric, connected and digital first trusted brand? Join a panel of superstar creatives, digital masterminds and customer savvy individuals as they dissect the key ingredients to make the perfect brand positioning meal.

40 MINS PANEL

Jen Vile, Marketing Director, THE HUNDRED

Irene Sibaja, Industry Principal – Retail, TREASURE DATA

Tony Miller, VP – Digital & Growth Marketing, WW (WEIGHT WATCHERS)

Maxim Gelmann, CEO & Founder, STROODLES

MODERATOR

Jae Ruax, Founder, FIENA CLUB

What use is data and insights, without working closely to creative to make the most of it? Discover who your customer is and merge trend spotting with the products or services they need. Not forgetting the important data of online & offline shoppers to make full use of its CRM capacity across your organisation. Data is king and analytics is queen, but managing the two is the joker in the pack.

40 MINS PANEL

Sid Shah, Global Head of Analytics & Insight,
CONDE NAST

Premal Desai, Head of Data & AI, THE GYM GROUP

Rob McKendrick, Head of Data Governance and Management, THE CO-OP

MODERATOR

Amy Wright, Director of Client Strategy & Co-Host of Advertisers Watching Ads, AUTOMATED CREATIVE

The age of savvy consumers has forced companies to reconsider what they do (& say!), even if that means admitting that they haven’t been able to go 100% sustainable yet. However with the continuously rising awareness of sustainability worldwide, many organizations have to become more innovative to succeed. Autotech, foodtech, healthtech, fashiontech…learn why sustainability is the dominant impetus for innovation across the globe and how can you use sustainability to increase growth.

40 MINS PANEL

Tess Kermode, Director of International Expansion, OLIO

Rafael Valenzuela, Senior Project Manager – Circular Economy & Sustainability Andina, COCA COLA COLA ANDINA

Boryana Uzunova, Co-Founder & CEO, NOLD

Anna Miley, Partner, THE FOUNDATION

MODERATOR

Louisa Nicholls, Industry Leader & Advisor (former John Lewis & M&Co CCO)

Establishing yourself within youth culture is no small feat. With 2,800+ stores in 28 countries & 9+ billion in revenue, Foot Locker has done this through investment, partnerships and building upon principles of community & purpose. Blending this with frictionless & unique in-store experiences, has enabled the brand to have a powerful voice amongst its followers. In this unique fireside chat, Neil will dive deep into its store strategy embracing experiential retail, deepening its connection to the community and diversifying to drive loyalty across sport, fashion and popular culture.

20 MINS FIRESIDE CHAT

Neil Carter, VP UK & Ireland, FOOT LOCKER

MODERATOR

Paul Armstrong, Contributor, FORBES, Founder, HERE/FORTH

FUTR is happy to welcome marketing guru Andrew Garrihy to the stage. From cutting his teeth at Vodafone, Qualcomm & National Australia Bank to moving onto the heights of North Asia’s super powers of Samsung, Huawei & Didi, he is one of the foremost industry leaders around all things marketing, brand & storytelling. Currently he sees the most value in stripping back technology to focus on more traditional channels. That Technology & AdTech in particular is destroying marketing effectiveness. Who said OOH, radio & linear TV are dead! Andrew certainly didn’t 😉

20 MINS PRESENTATION

Andrew Garrihy, CMO, DIDI

Believe it or not, CAZOO was founded only in 2018, is the fastest start-up to reach unicorn status in UK history and is now listed on the NYSE. Impressive! Transforming the way people buy used cars, gaining trust is no small feat in this industry. So how can growth be achieved at scale when the odds are somewhat stacked against you? Join Brand Director Lucas Bergmans as he covers what CAZOO has done in advertising, content and customer experience to reach the level it is today.

20 MINS PRESENTATION
Lucas Bergmans, Brand Director, CAZOO

According to eMarketer, Retail Media is the 3rd big wave of advertising. And retailers and marketplaces are chasing its promise of high-margin incremental ad revenue. But with so much choice for brands, and a finite pool of marketing dollars to go around, how should retailers and marketplaces position themselves to attract those budgets? Olivia Mark, relevanC Managing Director and retail veteran, and Grégoire Flatin, Head of Solution Engineering discuss why bringing Retail Media commercial operations in-house and enabling resellers and brands to manage their own Retail Media campaigns is fast becoming the new norm.

20 MINS FIRESIDE CHAT

Gregoire Flatin, Head of Retail Media Solution, RELEVANC

Olivia Mark, Managing Director SaaS, RELEVANC

MODERATOR

Rani Francois-Marie Saad, Lecturer, Executive & Learning Coach, INSEAD

With the likes of H&M & Gucci embracing the metaverse and Conversation AI as early adopters, how can you use it to compliment your brand? Drive Engagement? Improve CX? Straight from California, Web Spiders Group CEO Sid Jhunjhunwala ​breaks​ it down into bite sized pieces so you will leave this session with the knowledge of how or to improve your operations in this area. A masterclass in future gazing from the metaverse to NFT’s​ and voicebot to AI. #2dmetaverse #3Dmetaverse #Roblox, #Decentraland #NFT #Chatbot #Voicebot #RealtimeVideo #web3 #e2m.live #Zoebot

20 MINS PRESENTATION

Sid Jhunjhunwala, CEO, WEB SPIDERS GROUP

The past two years have fundamentally changed how customers engage with merchants. eCommerce is booming and the use of virtual cards is expected to grow exponentially in the next five years. Coupled with new regulations and the growth of alternative payment options, today’s marketplace is challenging. Find out why it’s important to personalise the payments experience and how payments partners can help navigate new regulation. Also discover how harnessing data is the secret behind delivering targeted omni-channel campaigns that keep customers coming back for more.

20 MINS PRESENTATION

Kirsty Morris, Managing Director, BARCLAYCARD PAYMENTS

From digital enabled experiences to providing truly frictionless retail and creating community connections to in-store innovations. What do you need to prioritise to run retail successfully (online or off!) and connect with the ever evolving consumer? Creating stores that meet the needs and expectations of your cross-border customer. From multi-language to multi-currency, ensure that your customers receive the same high-standard of experience, no matter where they shop in the world or the channel! From marketing to digital everything, we assess it all.

40 MINS PANEL 

Lee Frankham, Retail & Digital Product Director, BT, EE & PLUSNET

Camilla Tress, Connected Commerce Lead, OLIVER BONAS

Stephen Smith, Director Strategic Accounts, FORTER

MODERATOR

Louisa Nicholls, Industry Leader & Advisor (former John Lewis & M&Co CCO)

Changes in consumer behaviour is never easy to navigate, campaigns can be less effective if you do not have a grip on the personalized messaging which will resonate but even more important now is the channels those consumers are on. At the same time, your own businesses need to adapt to meet indifferent online demands. Smart marketers will be hedging bets and advertising dollars into the platforms or channels that sit closest to the end user. Spotify vs Facebook? Streaming Sites vs Television? Join the marketing, digital and media melting pot thinking ahead of the covid game.

40 MINS PANEL

Yolanda Valery, Head of Digital Engagement, OCADO GROUP

Aaron Shields, Executive Director, Experience Strategy, EMEA,  LANDOR & FITCH

Swagat Choudhury, Global Head Of Digital Products, DIAGEO

MODERATOR

James Wright, Reporter, ITV, Director, WRIGHT ON MEDIA

E-commerce demand is everywhere, on multiple devices, in the hands of many age groups and across continents. So an effective & all-inclusive e-commerce plan is critical. Especially given the rise of online users since Covid. What role will cash play in the next 5 years (if any!)? How can you track & engage post purchasing consumers so as not to lose them? What are the critical steps to up your e-commerce game? Tune in to find out and more.

40 MINS PANEL

Patrick Osborne, Manager – Customer & Marketing Analytics, QVC

Janis Thomas, Ecommerce & Marketing Director, LOOK FABULOUS FOREVER

Hannah Johnson, Merchant Success Manager, SHOPIFY

MODERATOR

James Hirst, Founder & CEO, THE INTELLIGENT BRIEF

Why can we be genuinely happy when we perceive something as fair? Why can we be profoundly hurt by bereavement? Why can we be deeply touched by a story? A recent development in a young discipline called “social cognitive neuroscience” demonstrated that our brain is not merely designed to respond to pain and pleasure, but is instead wired to connect in a more profound and counterintuitive way. Newly observed dynamics already invalidated established theories like Maslow’s hierarchy of needs, but they also shifted the focus of disciplines like design by redefining the definition of sustainable business. Andrea’s talk will reveal the details of a new design direction of work with particular attention to the social cognitive aspects of value creation and its interconnection with the establishment of innovative products, services, and successful business practices you can implement.

20 MINS PRESENTATION

Andrea Picchi, Head of Design & UX, KROO

Build a business from scratch with no previous experience – tick. Challenge industry giants & taboos – tick. Plastic-free and sustainable products – tick. Valentina Milanova is disrupting the period care market with Daye and changing the rhetoric around women’s health via their products using CBD to reduce period pain. Daye has grown exponentially since its inception, raining $5.5 million in investor funding and in the process, building a community of over 65K+ loyal followers. So how did Valentina do it? Join this fascinating talk which covers everything from how women’s bodies work to challenging a stagnant market and outdated perceptions, to breaking through in the DTC space to building an engaged fan base.

20 MINS PRESENTATION

Valentina Milanova, Founder & CPO, DAYE

Research tells us that market-orientated businesses are more likely to enjoy bigger profits and customer loyalty, but it can be surprisingly easy to lose sight of the customer and let business needs and assumptions take centre stage. In this talk, Toni will look at the journey of how Mallow & Marsh has transitioned from a product-orientated to a customer-centric mindset, moving the conversation away from what they want customers to do for them and towards what they can do for their customers.

20 MINS PRESENTATION

Antonia Ehrnreich, Senior Brand Manager, MALLOW & MARSH

Ever since the pandemic, the competition for a loyal customer among brands has significantly increased. As more businesses (across B2C and B2B) focus on their digital strategies, the challenge of using data in a smart and revenue-generating way arises. In this session, you will learn how to harness the power of data and technology to better understand and drive customer behaviour and foster customer loyalty. You will also discover the latest technology trends that help the world’s biggest brands drive the insights they need to retain their customers.

20 MINS PRESENTATION

Achille Traore, Founder & CEO,
WHITE LABEL LOYALTY

The COVID-19 pandemic has significantly changed the way consumers shop and interact with brands, shaping new expectations and priorities. Today, consumers increasingly demand seamless and multichannel digital experiences as well as more personal interactions with brands. In response to these changing shopping habits, the importance of a strong D2C model to capture first-hand customer data and offer a superior and personalized online experience – has never been more prominent.

20 MINS PRESENTATION

Herculano Rodrigues, Chief Operating Officer, THG INGENUITY ECOMMERCE

Honesty may bring challenges and can yield fantastic results for your brand, but does candour ever back fire? Greta has taught the world that most youth value authenticity over almost everything but is that enough? How can brands resonate through consumer engagement and personalise experiences so they trust you to keep coming back for more? With consumers more cash rich, with new hobbies both online or off & ready to spend in the post lockdown era, how can you better engage with previously shy or non-engaging subcultures? Learn how to resonate, keep things true, foster community and build more growth.

20 MINS FIRESIDE CHAT

Tony Miller, VP – Digital & Growth Marketing, WW

Dan Saunders, Retail Ecommerce Manager, STANLEY BLACK & DECKER

MODERATOR

Rani Francois-Marie Saad, Lecturer, Executive & Learning Coach, INSEAD

As digital and technology evolve so does the customer journey. By connecting touch points both online and off it helps to recognize how to build scale but how can you deliver the same, if not better, user experience during unprecedented periods of difficulty. For example what did we learn from Covid-19 to ensure that your brand can remain customer-centric at all times & measure performance for improved loyalty?

40 MINS PANEL

Zenep Yalim Uzun, Founder, Z BRAND & Non Executive Director & Board Advisor, TWIN, DOGTAS & MAVI

Hamish Stacy, Digital Experience Lead – EU, MONDELEZ

Desi Reuben-Sealey, Senior Manager UX, VICTORINOX

Thibault Geenen, Co-Founder & CEO, FERPECTION

MODERATOR

Wizz Selvey, Founder & CEO, WIZZ&CO

Covid has offered the opportunity for a “mega reset”, a huge opportunity for brands to reposition themselves. Brands & DTC companies are making waves by stripping it back with small, micro targeted product ranges delivered straight to your door. DTC brands have some cost advantages over their more physical counterparts but in some cases, they typically need one another. From financing to launch and partnerships to acquisitions, this case study driven session dives into the lessons to reach new DTC growth heights.

40 MINS PANEL

Diego Mandelbaum, CEO, KF BEAUTY

Sridhar B, Global Director- Digital Commerce, BEAM SUNTORY

James Edmunds, Managing Director, TRIP

Abdu Alhadithi, Head of Marketing (Client Services), THG INGENUITY ECOMMERCE

MODERATOR

James Wright, Reporter, ITV, Director, WRIGHT ON MEDIA