Alon Weinstock

With over 13 years of experience in marketing and strategy across Asia and beyond, I’ve driven growth for international B2C organizations, including KFC and Coca-Cola. My expertise spans developing comprehensive marketing strategies, fostering innovation, and expanding market share. I’ve led large, multicultural teams across organizational levels, achieving significant milestones and earning 2 Effie Awards for marketing innovation and growth.
As Marketing Director at KFC, I launched the brand from scratch, establishing its digital presence and strong market position. My strengths include shaping customer journeys tailored to consumers, optimizing digital engagement, and managing P&L and profitability.
Leveraging this expertise, I founded “Lead 2 Peak” consulting, offering strategic guidance to companies aiming for growth and innovation in Asia’s dynamic business landscape.
I’m excited to share insights on navigating Asia’s unique marketing challenges.

Categorised in:

This post was written by futr_sysadmin