Known for his straightforward approach, Michael is a strategic leader in accelerating brands through the new and unknown. As CEO of Grace & Co he and his team of experts work with global companies to evolve their marketing structure, processes and technologies. Clients include Mars, Elida Beauty, Superdrug and Very.

 

With a focus on CPG brands and retailers, Michael leads a crew of senior consultants with subject matter expertise and implementation know-how. They bridge the gap between strategy and delivery when companies need to learn how to adopt new technologies and ways of working. 

 

He was formerly CEO of Digitas, the leading global Publicis digital agency, and has almost 30 years experience in the marketing arena. In this time, he led teams to success for some of the biggest names in the UK and abroad – including M&S, Samsung, Unilever and Virgin Atlantic.